Wholesale Account Executive Resume Guide

Wholesale Account Executives are responsible for managing relationships with customers, negotiating contracts, and ensuring that clients receive the best possible service. They must also be knowledgeable about their company’s products in order to provide accurate information to potential buyers. Furthermore, they work closely with internal departments such as sales and marketing to ensure customer satisfaction and drive revenue growth.

You have the skills and experience to be a top-tier wholesale account executive. But potential employers haven’t seen what you can do yet, so it’s important that your resume stands out from the competition. With an outstanding resume, you’re sure to make a lasting impression in no time!

This guide will walk you through the entire process of creating a top-notch resume. We first show you a complete example and then break down what each resume section should look like.

Wholesale Account Executive Resume

Table of Contents

The guide is divided into sections for your convenience. You can read it from beginning to end or use the table of contents below to jump to a specific part.

Wholesale Account Executive Resume Sample

Leatha Goodwin
Wholesale Account Executive

[email protected]
623-204-4278
linkedin.com/in/leatha-goodwin

Summary

Passionate and organized wholesale account executive with 4+ years of experience in the sales and marketing industry. Proven track record of successfully developing relationships, increasing customer loyalty, and driving growth for ABC Corp’s retail clients. Experienced in creating impactful presentations that clearly illustrate product offerings to maximize client interest. Looking to leverage my knowledge and expertise at XYZ Company to drive revenue targets forward.

Experience

Wholesale Account Executive, Employer A
Joliet, Jan 2018 – Present

  • Secured 10 new accounts within 6 months of employment, resulting in a 15% increase in annual revenue.
  • Utilized Salesforce and other CRM tools to track customer interactions and analyze sales trends; improved customer retention rate by 8%.
  • Independently managed the entire account cycle for 40+ clients, including order fulfillment, invoicing & collections, and contract negotiations.
  • Collaborated with marketing team to develop promotional strategies that resulted in an additional $15K in monthly revenue from existing customers alone.
  • Structured favorable payment terms with suppliers while negotiating bulk orders; reduced purchase costs by 12%, saving over $12K annually on product purchases for wholesale distribution.

Wholesale Account Executive, Employer B
Atlanta, Mar 2012 – Dec 2017

  • Presented new product lines to over 100 wholesale accounts, resulting in a 20% increase of sales revenue within the first quarter.
  • Spearheaded an initiative to restructure existing relationships with clients and develop new ones; secured six exclusive accounts for company products worth $750,000 annually.
  • Reduced customer service complaints by 30%, leading to improved client satisfaction ratings and enhanced brand loyalty from key stakeholders.
  • Revised pricing models on certain categories of goods; increased profitability margin by 10%.
  • Thoroughly analyzed market trends and consumer feedback data weekly, providing key insights that enabled informed decision-making regarding product development strategies.

Skills

  • Sales and Negotiation
  • Market Analysis
  • Account Management
  • Relationship Building
  • Business Development
  • Product Knowledge
  • Cold Calling
  • Presentation Skills
  • Microsoft Office Suite

Education

Bachelor of Business Administration in Marketing
Educational Institution XYZ
Nov 2011

Certifications

Certified Professional Wholesale Account Executive
National Association of Wholes
May 2017

1. Summary / Objective

The summary or objective at the beginning of your resume is like a movie trailer – it provides the hiring manager with essential bits of information and, if written correctly, should compel them to read on. The summary is where you can sell yourself; for example, you could mention how many years of experience in sales/account management you have, any awards or recognition received from previous employers related to customer service excellence or account growth, and what sets you apart as an account executive.

Below are some resume summary examples:

Accomplished wholesale account executive with 8+ years of experience in sales and customer service. Experienced in developing strong, long-term relationships to maximize repeat business and increase profits. At XYZ Corporation, achieved a record high of $2M in annual revenue by expanding the client base through new market penetration strategies. Skilled at creating effective presentations for customers that showcased product benefits and value added services.

Reliable and experienced Wholesale Account Executive with 8+ years of experience in sales and account management. Proven track record of successfully managing multiple accounts while meeting or exceeding growth targets. Experienced in developing relationships, negotiating deals, and closing contracts to maximize profitability for clients. Skilled at using CRM software to effectively manage customer data and generate reports on performance metrics.

Dependable Wholesale Account Executive with 5+ years of experience in the consumer goods industry, specializing in account management and customer service. Proven success building relationships within accounts to increase sales, improve loyalty, and drive growth. Seeking to join ABC Company as a Wholesale Account Executive where I can utilize my interpersonal skills and knowledge of the industry to build successful partnerships with customers.

Committed and motivated wholesale account executive with 5+ years of experience selling products to retail and institutional clients. Proven track record in achieving sales goals, building relationships, negotiating deals, and delivering high customer satisfaction ratings. Seeking a new role at ABC Corporation where I can utilize my expertise to develop innovative strategies for cultivating strategic partnerships that drive revenue growth.

Seasoned wholesale account executive with 5+ years of experience in sales, customer service, and relationship building. Unparalleled ability to develop long-term relationships with key decision makers for increased revenue growth. Proven track record of consistently meeting or exceeding quotas by 40%. Seeking to join ABC Corporation as the next Wholesale Account Executive and drive success through innovative marketing strategies.

Talented account executive with a proven record of success in managing large accounts and executing high-dollar sales. At XYZ, exceeded revenue targets by over $2M within two years. Skilled communicator who develops strong relationships with clients, creating an atmosphere of trust that leads to more successful sales. Experienced in developing creative strategies for market penetration and competitive advantage.

Hard-working Wholesale Account Executive with 5+ years of experience in customer service, sales and account management. Proven success in successfully overseeing the development of new accounts while ensuring long-term relationships are maintained with existing customers. Seeking to join ABC as a Wholesale Account Executive to use my expertise in developing profitable business opportunities for both parties.

Skilled and highly motivated wholesale account executive with 5+ years of experience developing and managing large-scale accounts in the retail sector. Proven track record of increasing sales revenue by over 30% from newly established relationships. Proficient in building strong customer relationships, negotiating favorable contracts, and providing excellent service to ensure customer satisfaction.

2. Experience / Employment

Next comes the work history section, which should be written in reverse chronological order. This means that your most recent job is listed first.

When writing the details of each role, stick to bullet points for easy reading. You want to provide detail on what you did and any results achieved from it; this will show employers how effective you were at each position.

For example, instead of saying “Generated new business leads,” say something like “Identified potential customers through cold-calling and networking events, resulting in a 10% increase in sales revenue.”

To write effective bullet points, begin with a strong verb or adverb. Industry specific verbs to use are:

  • Negotiated
  • Generated
  • Managed
  • Analyzed
  • Developed
  • Cultivated
  • Established
  • Monitored
  • Researched
  • Promoted
  • Collaborated
  • Advocated
  • Facilitated
  • Implemented
  • Secured

Other general verbs you can use are:

  • Achieved
  • Advised
  • Assessed
  • Compiled
  • Coordinated
  • Demonstrated
  • Expedited
  • Formulated
  • Improved
  • Introduced
  • Mentored
  • Optimized
  • Participated
  • Prepared
  • Presented
  • Reduced
  • Reorganized
  • Represented
  • Revised
  • Spearheaded
  • Streamlined
  • Structured
  • Utilized

Below are some example bullet points:

  • Coordinated with over 50 wholesale accounts in the territory, negotiating mutually beneficial terms and obtaining orders for products worth more than $1 million each month.
  • Expedited order processing by 30%, increasing customer satisfaction and maintaining a high standard of service quality at all times.
  • Researched current market trends to identify potential opportunities for product sales; grew business with existing customers by 25% within one year alone.
  • Streamlined operational processes to improve inventory management efficiency, resulting in an 8% reduction in distribution costs per unit shipped out annually.
  • Accurately documented customer feedback on company’s CRM system to ensure timely follow-ups and resolutions were made when necessary; increased client retention rate by 20%.
  • Analyzed customer data and buying patterns to identify market trends, resulting in a 20% increase in sales over the last fiscal year.
  • Established relationships with 30+ wholesale accounts across the region, driving an additional $1 million of revenue for the company through increased orders.
  • Achieved monthly goals by consistently exceeding quotas on product categories; sold 500+ items per month during peak season and improved customer satisfaction rates by 25%.
  • Generated creative marketing strategies that attracted new customers to our products and services while maintaining existing clientele; grew account base by 10 businesses within 6 months as a result.
  • Diligently tracked inventory levels and monitored stock availability to ensure timely deliveries of all goods ordered, reducing order-processing time from 3 days to 1 day on average overall.
  • Prepared comprehensive sales reports and market analysis to identify new business opportunities, resulting in a 10% increase in wholesale account revenue.
  • Mentored junior team members on best sales practices, developed training materials for newly hired personnel and oversaw the onboarding process of 15+ employees over an 18 month period.
  • Implemented innovative strategies to acquire 20+ high value clients within the first 6 months while expanding existing customer base by 30%.
  • Reorganized entire warehouse operations through improved inventory tracking system; reduced shipping times by 50 hours per week with no additional staff or cost required.
  • Proficiently managed key accounts across several industries including hospitality, retail and healthcare; generated $200K worth of deals within 2 quarters alone due to successful negotiations with customers.
  • Resourcefully created and managed wholesale accounts with over 30 large-scale retailers, generating $2 million in sales annually.
  • Introduced new product lines to the existing retail portfolio; achieved 15% year-over-year growth in sales volume within 6 months of launching the program.
  • Facilitated effective client relationships that encouraged repeat business and long term partnerships; sustained a 95% customer retention rate for two consecutive years.
  • Formulated innovative pricing strategies that optimized margins without sacrificing quality or service levels; increased gross profit margin by 25%.
  • Negotiated vendor contracts at favorable terms resulting in cost savings of up to 20%, which enabled company expansion into overseas markets across 5 countries worldwide.
  • Promoted products and services to over 120 wholesale accounts, generating $1.5 million in additional sales revenue year-on-year.
  • Assessed customer needs and preferences on a regular basis; upsold products to 80% of customers resulting in an average increase of 20% per account each quarter.
  • Reliably maintained relationships with key stakeholders by responding promptly to inquiries, addressing any concerns or complaints quickly, and offering relevant product recommendations as needed.
  • Developed new strategies for maintaining existing accounts while simultaneously acquiring new ones; managed the onboarding process for 30+ newly acquired clients within 3 months time frame period.
  • Compiled detailed reports summarizing all activities related to wholesales relations such as market analysis, client profiles & feedback surveys which enabled the company’s senior management team make informed decisions about future initiatives.
  • Monitored and managed over 200 accounts for a wholesale distribution company, increasing customer satisfaction by 18% and revenue by $10,000.
  • Represented the company at trade shows and sales events; generated 20+ new leads within 6 months while successfully closing existing deals to increase overall sales volume.
  • Optimized inventory management processes in order to reduce stock-outs of best selling items by 36%.
  • Competently navigated complex vendor relationships and resolved challenging disputes with clients on tight deadlines; achieved 100% customer retention rate among current vendors in the last quarter.
  • Managed promotional activities including website updates, email campaigns & social media advertising which resulted in a 30% growth in web traffic and an additional 10+ orders per day from online customers across different regions/states.
  • Participated in the sales process by engaging with over 200 wholesale accounts and delivering presentations to further educate customers on product lines; increased total sales revenue by 20% in a 6-month period.
  • Advised clients on marketing campaigns that best represented their products, resulting in an increase of brand loyalty among consumers and ultimately driving up average order size from $1,000 to $2,500 per month.
  • Cultivated relationships with key decision makers at each account location across 4 states for 1 year before transitioning those accounts into long-term partnerships; achieved 100% customer retention rate since starting role as Wholesale Account Executive.
  • Meticulously tracked all orders placed by individual customers against projected inventory levels; successfully prevented out-of-stock situations during peak seasons and kept production costs low due to accurate forecasting methods used throughout the year.
  • Demonstrated exemplary communication skills when negotiating contracts between buyers and suppliers while maintaining positive working relationships through prompt responses to inquiries or complaints within 24 hours of receipt via email or phone calls.

3. Skills

Even though two organizations are hiring for the same role, the skillset they want an ideal candidate to possess could differ significantly. For instance, one may be on the lookout for an individual with a strong understanding of the retail industry, while another may be looking for someone with experience in customer service.

It is essential to tailor your skills section according to each job you are applying for; this way, it will match up better with what employers are searching for when they use applicant tracking systems (computer programs that scan resumes).

You can also elaborate on these skills further by discussing them in more detail in other areas such as the summary or experience section.

Below is a list of common skills & terms:

  • Account Management
  • Business Development
  • Cold Calling
  • Market Analysis
  • Microsoft Office Suite
  • Presentation Skills
  • Product Knowledge
  • Relationship Building
  • Sales and Negotiation

4. Education

Mentioning an education section on your resume will depend on how far along you are in your career. If you just graduated and have no work experience, include an education section below your resume objective. However, if you have significant work experience to showcase, omitting the education section might be a better option.

If an education section is included, try to mention courses related to the wholesale account executive role that demonstrate relevant knowledge or skills for the job at hand.

Bachelor of Business Administration in Marketing
Educational Institution XYZ
Nov 2011

5. Certifications

Certifications demonstrate to potential employers that you have the knowledge and skills necessary for a particular job. Having certifications on your resume shows that you are dedicated to staying up-to-date with industry trends, as well as having taken professional development courses in order to stay competitive.

If there is an area of expertise required by the position you are applying for, make sure to include any relevant certifications in this section of your resume so it can be easily seen by hiring managers.

Certified Professional Wholesale Account Executive
National Association of Wholes
May 2017

6. Contact Info

Your name should be the first thing a reader sees when viewing your resume, so ensure its positioning is prominent. Your phone number should be written in the most commonly used format in your country/city/state, and your email address should be professional.

You can also choose to include a link to your LinkedIn profile, personal website, or other online platforms relevant to your industry.

Finally, name your resume file appropriately to help hiring managers; for Leatha Goodwin, this would be Leatha-Goodwin-resume.pdf or Leatha-Goodwin-resume.docx.

7. Cover Letter

Attaching a cover letter to your job application can be a great way to make a positive impression on recruiters. It’s an opportunity for you to explain why you’re the perfect candidate and demonstrate your enthusiasm for the role.

Cover letters should typically include 2-4 paragraphs, each of which highlights different skills or experiences that are relevant to the position. Be sure to do some research beforehand so that you know exactly what employers are looking for in potential candidates.

Below is an example cover letter:

Dear Carlie,

I am writing to apply for the Wholesale Account Executive position at XYZ Company. As a successful sales professional with more than 10 years of experience in the wholesale industry, I am confident that I can contribute to the continued growth and success of your organization.

In my current role as Wholesale Account Executive at ABC Company, I manage a portfolio of 50 accounts and generate more than $10 million in annual revenue. I have a proven track record of successfully developing new business, negotiating contracts, and maintaining long-term relationships with clients. My ability to identify customer needs and provide innovative solutions has resulted in high levels of customer satisfaction and repeat business.

I am knowledgeable about the latest trends in the wholesale industry and have established strong relationships with key decision-makers at leading companies. I am confident that I can use my knowledge and connections to help XYZ Company expand its reach in the market.

I would welcome the opportunity to discuss how my skills and experience can benefit your company. Thank you for your time and consideration; I look forward to hearing from you soon.

Sincerely,

Leatha

Wholesale Account Executive Resume Templates

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