Web Content Administrator Resume Guide

Web Content Administrators are responsible for managing and maintaining websites, including creating content, monitoring user engagement, and ensuring the website is up-to-date with the latest technology. They must also ensure that all content is accurate and meets company standards.

You have a knack for creating compelling web content that draws in viewers. But to get noticed by potential employers, you must write an effective resume outlining your experience and qualifications.

This guide will walk you through the entire process of creating a top-notch resume. We first show you a complete example and then break down what each resume section should look like.

Web Content Administrator Resume

Table of Contents

The guide is divided into sections for your convenience. You can read it from beginning to end or use the table of contents below to jump to a specific part.

Web Content Administrator Resume Sample

Oran Franecki
Web Content Administrator

[email protected]
553-294-7268
linkedin.com/in/oran-franecki

Summary

Reliable web content administrator with 5+ years of experience managing websites, developing online campaigns, and providing technical support. Seeking to join ABC Inc., where my expertise in HTML/CSS coding, CMS platforms (e.g. WordPress), and SEO optimization can be utilized to enhance the user experience across all digital channels. In previous roles increased website traffic by 26% within 6 months through strategic updates that improved organic rankings on search engine results pages (SERPs).

Experience

Web Content Administrator, Employer A
Little Rock, Jan 2018 – Present

  • Assessed website content daily to identify and address any issues, ensuring that all web pages met corporate standards; reduced downtime by 25% in the last quarter.
  • Reduced website errors by 70%, through implementation of a comprehensive quality assurance system which included editing for accuracy and consistency with brand guidelines.
  • Successfully updated more than 150 webpages per day using HTML/CSS coding language, improving their visual appeal & navigability while keeping them up-to-date with current information and trends.
  • Researched online marketing campaigns for potential new products or services to be featured on the company’s website; represented findings at monthly meetings increasing sales revenue by $20K over 3 months period.
  • Represented the organization’s brand image across social media platforms such as Twitter, Instagram & Facebook advertising campaigns resulting in an increase of 30% followers within 6 weeks.

Web Content Administrator, Employer B
Oakland, Mar 2012 – Dec 2017

  • Created content for 25+ websites and microsites, optimizing text for SEO purposes to ensure content was search engine-friendly and drove web traffic by 20%.
  • Compiled monthly reports on website analytics data; identified changes needed in website design & content according to user feedback and insights drawn from the analysis of key performance indicators.
  • Revised existing webpages and created new pages with up-to-date information, ensuring that all published materials were accurate, well written and error free at all times.
  • Expedited availability of required digital media assets such as images, audio files or videos necessary to create a successful online presence; reduced loading time of multimedia elements across multiple sites by 50%.
  • Consistently maintained quality control standards throughout every project life cycle while managing multiple projects simultaneously within tight deadlines; improved customer satisfaction ratings by 30%.

Skills

  • HTML/CSS
  • Content Management Systems
  • SEO
  • Web Analytics
  • User Interface Design
  • Adobe Creative Suite
  • Social Media Management
  • Digital Marketing
  • Copywriting

Education

Bachelor of Arts in Communications
Educational Institution XYZ
Nov 2011

Certifications

Certified Web Content Manager
International Association of Online Communicators
May 2017

1. Summary / Objective

A resume summary/objective is the first impression you make on a hiring manager. As a web content administrator, your summary should be tailored to demonstrate how your skills and experience can help an organization achieve their goals. For example, you could mention the CMS platforms you are familiar with, the number of websites or blogs that have been successfully managed by you in the past, and any awards or recognitions for outstanding performance in this field.

Below are some resume summary examples:

Passionate web content administrator with 3+ years of experience in creating, editing and managing website content. Adept at leveraging SEO best practices to maximize organic traffic for clients. At ABC Company, improved page views by 22% through optimization techniques and engaging copywriting. Seeking to join XYZ Corporation as the lead web content administrator where I can leverage my skillset to help drive more visibility and engagement on their websites.

Skilled web content administrator with 7+ years of experience managing the development, design, and implementation of various websites. Experienced in creating appealing web designs using HTML/CSS coding techniques. Successfully developed user-friendly applications for a wide range of clients using JavaScript and jQuery. Achieved an average website loading time reduction by 40%, resulting in increased customer satisfaction ratings at ABC Corporation.

Accomplished web content administrator with 8+ years of experience managing websites, social media accounts and online campaigns. Experienced in developing web content strategies that optimize user engagement, increase website traffic and improve search engine rankings. At XYZ, implemented innovative tactics to drive an average monthly growth rate of 25%. Proven track record for producing high-quality digital assets across multiple platforms.

Determined web content administrator with 5+ years of experience managing websites in various industries. Proven success in improving website usability, driving traffic, and increasing revenue through effective SEO optimization. Skilled at developing user-friendly webpages that meet customer expectations on time and within budget. Experienced with HTML/CSS coding for a wide range of digital platforms including WordPress, Shopify, and Joomla!

Proficient web content administrator with 5+ years of experience managing and updating website content for a variety of clients. Seeking to join ABC, Inc. in order to leverage strong technical skills and commitment to customer service excellence when creating engaging web experiences that drive conversions. At XYZ Solutions, increased organic traffic by 33% via targeted SEO campaigns while also reducing bounce rate by 14%.

Diligent web content administrator with 5+ years of experience developing and managing dynamic websites. Achieved 95% customer satisfaction rate while working at XYZ by successfully creating attractive, user-friendly web pages that increased traffic to the website by 35%. Seeking to leverage my strong technical background and attention to detail in order to become a part of ABC’s growing team.

Enthusiastic web content administrator with 3+ years of experience in creating, organizing and managing website content. Developed an efficient system for maintaining a library of webpages that increased user engagement by 35%. Highly proficient in HTML/CSS coding, SEO strategies and content management systems such as WordPress. Eager to utilize my skillset to benefit ABC’s online presence.

Amicable and organized web content administrator with 5 years of experience in managing, creating and optimizing digital content. Proven track record in increasing website traffic by 32% through SEO-driven strategies. Seeking to join ABC’s team as a Web Content Administrator to ensure high-quality delivery of the company’s online presence and user engagement goals.

2. Experience / Employment

In the experience section, you should provide details on your work history. It should be written in reverse chronological order, with the most recent job listed first.

When writing out what you did in each role, stick to bullet points; this makes it easier for the reader to take in all of the information quickly and easily. When stating what you did, try to include quantifiable results that demonstrate how successful or impactful your efforts were.

For example, instead of saying “Created content for website,” you could say “Developed 20+ webpages per month containing SEO-optimized content which resulted in a 10% increase organic traffic.”

To write effective bullet points, begin with a strong verb or adverb. Industry specific verbs to use are:

  • Created
  • Edited
  • Published
  • Monitored
  • Optimized
  • Analyzed
  • Managed
  • Developed
  • Updated
  • Researched
  • Implemented
  • Tested
  • Troubleshot
  • Wrote
  • Scheduled

Other general verbs you can use are:

  • Achieved
  • Advised
  • Assessed
  • Compiled
  • Coordinated
  • Demonstrated
  • Expedited
  • Facilitated
  • Formulated
  • Improved
  • Introduced
  • Mentored
  • Participated
  • Prepared
  • Presented
  • Reduced
  • Reorganized
  • Represented
  • Revised
  • Spearheaded
  • Streamlined
  • Structured
  • Utilized

Below are some example bullet points:

  • Competently maintained and updated over 50 websites, ensuring accurate content was displayed on all pages while revising HTML code to improve SEO rankings by 20%.
  • Utilized various web authoring tools and applications such as Dreamweaver and Adobe Creative Suite to design webpages; created 3+ website designs from scratch every month for clients.
  • Facilitated continuous optimization of websites for maximum performance through monitoring page views, user engagement metrics, response time & browser compatibility tests resulting in 30% higher visitor retention rate compared to industry standards.
  • Structured digital assets including documents, images & videos into organized libraries with easy searchability across multiple platforms; reduced staff’s research time per asset request from 2 hours to 15 minutes or less on average.
  • Troubleshot technical issues related to browsers/plugins/extensions when uploading new files or making changes within CMS environment; solved up 95% of errors without any external support needed saving the company an estimated $15K annually in IT costs.
  • Monitored performance of 10+ websites and online portals, identifying areas for optimization & improvement; decreased page loading time by 20% in the last quarter.
  • Optimized content on a range of webpages to ensure they were Google-friendly and keyword optimized; increased organic traffic to sites by 25%.
  • Updated website information daily, ensuring that all content was accurate, up-to-date & relevant; reduced errors in published content by 35%.
  • Mentored junior staff members on best practices for web/content management including HTML/CSS coding techniques and search engine optimization strategies; trained 5 new staff within 3 months with no supervision required afterwards.
  • Thoroughly tested websites after updates or changes were made to verify functionality across multiple browsers before launch; eliminated technical issues from public view resulting in a 95% customer satisfaction rate over 6 months.
  • Scheduled and posted content for 6+ websites, successfully publishing over 500 articles per month and growing website traffic by 30%.
  • Advised clients on how to optimize their web content in terms of SEO ranking, resulting in a 20% increase in organic search results.
  • Coordinated with graphic designers and copywriters to ensure that all blog posts, press releases and other online materials were accurate while meeting the set deadlines; reduced time-to-market by 10%.
  • Edited existing webpages to improve readability, accuracy and overall user experience based on customer feedback; increased page views by 40%.
  • Effectively managed editorial calendars across multiple platforms including WordPress, Drupal & Joomla – ensuring consistency of voice between various departments within the company’s digital presence.
  • Meticulously maintained and updated content on 10+ websites, ensuring accuracy of information while adding new posts, articles and images in accordance with corporate standards.
  • Implemented SEO tactics to optimize website visibility resulting in a 45% increase in traffic over the last quarter.
  • Analyzed user engagement metrics such as page visits per session and bounce rate to identify areas for improvement; decreased click-through rates by 23%.
  • Participated actively in web design projects from conception through completion; designed 4 custom templates that increased site usability by 40%.
  • Improved readability of existing content using WordPress editing tools and reduced average time spent on pages by users by 17%.
  • Spearheaded the redesign of the company’s website, restructuring existing content and adding new features to improve user experience; increased site visits by 55% in 3 months.
  • Reorganized web content on a weekly basis to ensure accuracy and relevancy, increasing pageviews per visitor by 30%.
  • Managed the creation and distribution of online press releases for upcoming products and services; generated over 1 million impressions within 6 weeks of launch.
  • Actively monitored traffic sources across multiple websites using analytics tools such as Google Analytics & Hotjar; identified opportunities leading to a 15% increase in organic search results from targeted keywords.
  • Published SEO-optimized blog posts regularly with original copywriting, resulting in an average monthly reach of 120K unique visitors from social media platforms alone.
  • Substantially improved website usability and user experience by revising content structure, optimizing images, and removing broken links; increased customer satisfaction ratings by 30%.
  • Prepared weekly web analytics reports detailing visitors’ activity on the site as well as visitor demographics; identified key areas of improvement to increase returns over 1000% in 3 months.
  • Demonstrated advanced knowledge of SEO, HTML/CSS coding & editing when creating webpages for online product launches that generated $50K+ in revenue within the first month.
  • Streamlined content publishing process by setting up internal protocols to ensure only accurate and relevant information was published on a timely basis; reduced time-to-market from 6 weeks to 4 days per article or page launch.
  • Developed high quality blog posts with engaging visuals that attracted over 10X more views than previous posts in just 2 weeks after implementation; grew organic traffic from 700 visits/day to 5500+ visits/day during this period.
  • Introduced innovative content strategies to enhance website usability and performance, achieving a 40% increase in traffic within the first 6 months.
  • Achieved significant improvement in web page search engine rankings by optimizing content for SEO purposes; increased organic visits by 55%.
  • Resourcefully managed multiple concurrent projects from design to launch, ensuring that all deadlines were met with minimal errors or delays.
  • Wrote copy for over 500 pages of company website, creating an engaging user experience through informative yet concise text; improved readability scores by 25%.
  • Tested webpages regularly across various browsers and devices to ensure optimal compatibility and functionality; reduced bugs & technical issues reported on live sites by 15%.

3. Skills

Skill requirements will differ from employer to employer – this can easily be determined via the job advert. Organization ABC may require the candidate to be proficient in WordPress and SEO, while Organization XYZ may need someone with experience using Adobe Creative Suite.

It is essential to tailor your skills section of your resume for each job you apply for because many companies use applicant tracking systems these days. These computer programs scan resumes for certain keywords before passing them on to a human.

Once listed here, it’s important that you elaborate on the most relevant ones further in other sections such as the summary or work history section.

Below is a list of common skills & terms:

  • Adobe Creative Suite
  • Content Management Systems
  • Copywriting
  • Digital Marketing
  • HTML/CSS
  • SEO
  • Social Media Management
  • User Interface Design
  • Web Accessibility Standards
  • Web Analytics

4. Education

Adding an education section to your resume will depend on how far along you are in your career. If you recently graduated and have no professional experience yet, include an education section below your objective statement. However, if you have a few years of work experience that is relevant to the web content administrator role, including this information instead may be more beneficial than mentioning your educational background.

If an education section is included, try to mention courses and subjects related to the position such as writing for digital media or website design principles.

Bachelor of Arts in Communications
Educational Institution XYZ
Nov 2011

5. Certifications

Certifications are a great way to demonstrate your expertise in a particular field. They can be used to show potential employers that you have the necessary knowledge and skills for the job.

Including certifications on your resume will help hiring managers quickly assess whether or not you are qualified for the position, as well as give them an idea of how up-to-date your industry knowledge is. If there is any certification specific to the job you are applying for, make sure it’s included in this section of your resume!

Certified Web Content Manager
International Association of Online Communicators
May 2017

6. Contact Info

Your name should be the first thing a reader sees when viewing your resume, so ensure its positioning is prominent. Your phone number should be written in the most commonly used format in your country/city/state, and your email address should be professional.

You can also choose to include a link to your LinkedIn profile, personal website, or other online platforms relevant to your industry.

Finally, name your resume file appropriately to help hiring managers; for Oran Franecki, this would be Oran-Franecki-resume.pdf or Oran-Franecki-resume.docx.

7. Cover Letter

Including a cover letter with your job application is a great way to demonstrate your enthusiasm for the role and introduce yourself in more detail. It’s typically made up of 2 to 4 short paragraphs that provide extra information about who you are, what makes you qualified for the position and why you’re interested in it.

Whilst cover letters aren’t always requested by employers, they can be incredibly helpful when trying to make a good impression with recruiters or hiring managers. They allow you to explain exactly why this particular opportunity appeals to you and how much value you could bring if hired.

Below is an example cover letter:

Dear Jocelyn,

As a web content administrator with more than five years of experience, I am excited to apply for the open position at your company. In my current role, I manage all aspects of website content for a large corporation. I am confident that I can bring my skills and experience to your organization and contribute to the success of your website.

Some key accomplishments from my previous roles include:

– Increasing website traffic by 20% through effective SEO techniques
– Creating and managing social media accounts for corporate websites
– Writing compelling web copy that engages readers and drives conversions
– Developing and implementing web content strategies aligned with business goals

I am a detail-oriented individual who is passionate about creating high-quality web content. My ability to produce well-written, error-free copy, combined with my strong organizational skills, makes me an ideal candidate for this position. In addition, I have a proven track record of collaborating effectively with cross-functional teams to achieve common objectives.

I would welcome the opportunity to discuss how I could use my skills and experience to benefit your organization as the web content administrator. Thank you for your time and consideration; I look forward to hearing from you soon.

Sincerely,

Oran

Web Content Administrator Resume Templates

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