Technical Sales Representative Resume Guide

Technical sales representatives are responsible for selling technical products and services to customers. They work closely with engineering, marketing, production, and other departments in order to understand customer needs and develop solutions that meet those needs. Additionally, they often provide training on the use of the product or service as well as troubleshoot any issues that may arise during implementation.

Your knack for selling products and services makes you a perfect candidate for any technical sales role. But employers don’t know about your talents yet, so to make them aware of what you bring to the table, create an impressive resume that stands out from others.

This guide will walk you through the entire process of creating a top-notch resume. We first show you a complete example and then break down what each resume section should look like.

Technical Sales Representative Resume

Table of Contents

The guide is divided into sections for your convenience. You can read it from beginning to end or use the table of contents below to jump to a specific part.

Technical Sales Representative Resume Sample

Darren O’Reilly
Technical Sales Representative

darren.a.o’[email protected]
931-489-2914
linkedin.com/in/darren-o’reilly

Summary

Dependable technical sales representative with 5+ years of experience selling software and hardware solutions. Adept at researching potential markets, developing relationships with customers, and negotiating long-term contracts. Proven track record of growing revenue by 30% in first year at XYZ Company through creative marketing campaigns and strategic partnerships. Recognized as a top performer for consistently meeting or exceeding all goals set forth by management.

Experience

Technical Sales Representative, Employer A
Mesa, Jan 2018 – Present

  • Formulated and implemented sales strategies that resulted in a 10% increase in total annual revenue.
  • Streamlined customer onboarding processes and reduced the average time taken to close deals by 30%.
  • Spearheaded negotiations with high-profile clients, resulting in successful contracts worth over $200K each, on average.
  • Consistently exceeded monthly and quarterly performance targets for new client acquisitions by an average of 15%.
  • Negotiated long-term partnership agreements with strategic partners; generated additional profits worth $50K per quarter from these partnerships alone.

Technical Sales Representative, Employer B
New York City, Mar 2012 – Dec 2017

  • Sold highly specialized software solutions to over 150 clients each month, resulting in a $2 million increase in total sales year-over-year.
  • Utilized an extensive knowledge of technical products and services when providing consultative advice to customers on the best options for their individual business needs.
  • Effectively managed customer relationships throughout entire sales cycle; achieved average 90% renewal rate from existing client base annually.
  • Optimized prospecting strategies by analyzing current trends and market conditions, leading to improved lead conversion rates of 32%.
  • Advised clients on product installation & maintenance as well as troubleshooting any issues that arose; minimized service complaints by 28% compared with previous financial year’s results.

Skills

  • Account Management
  • Manufacturing
  • Product Development
  • Business Development
  • Contract Negotiation
  • Key Account Management
  • Sales Operations
  • Engineering
  • Continuous Improvement

Education

Bachelor of Science in Business Administration
Educational Institution XYZ
Nov 2011

Certifications

Certified Professional Technical Sales Representative
American Technical Sales Association
May 2017

1. Summary / Objective

Your resume summary/objective should be a succinct and compelling introduction to your technical sales representative skillset. In this section, you can mention the most relevant experience that makes you an ideal candidate for the job. For example, you could talk about how many years of successful sales experience in the tech industry you have, any certifications or awards related to technology sales that make you stand out from other applicants, and how well-versed in customer service best practices are.

Below are some resume summary examples:

Committed technical sales representative with 5+ years of experience in customer service and client relations. Skilled at developing relationships with customers, handling difficult accounts, and providing top-notch results to exceed goals. At XYZ Company, consistently exceeded quarterly revenue targets by 15%. Received the “Top Sales Representative” award for 2 consecutive quarters due to excellent performance in account management and customer satisfaction.

Hard-working and experienced technical sales representative with a proven track record of success in building relationships and closing sales. At XYZ, increased revenue by 20% through strategic solutions and product demonstrations. Proven ability to identify customer needs and develop custom solutions tailored to their business objectives. Passionate about creating strong partnerships that drive growth for both customers and the organization alike.

Driven technical sales representative with 5+ years of experience in providing comprehensive solutions to customers. Proven track record of increasing revenue and market share through effective account management, business development, and relationship building. Seeking to join ABC Tech as the next technical sales rep where I can utilize my knowledge of IT systems and customer service skills to drive success for both the company and its clients.

Skilled technical sales representative with 5+ years of experience in the tech industry. Proven ability to develop and maintain relationships with clients, resulting in a 25% increase in sales year-over-year at XYZ. Adept at understanding customer needs and providing solutions that exceed their expectations, while ensuring company goals are met or exceeded. Highly motivated self-starter who is eager to take on new challenges.

Seasoned technical sales representative with 8 years of experience selling complex products and services to customers in the technology industry. Proven track record for achieving revenue targets consistently by utilizing a consultative approach and building strong relationships with clients. Seeking to join ABC Tech as Technical Sales Representative to use my knowledge, skills, and expertise to drive growth and market share.

Enthusiastic technical sales representative with 5+ years of experience in developing and executing successful strategies to promote products within a variety of industries. Proven track record of achieving or exceeding weekly, monthly, quarterly, and annual quotas. Seeking to bring my excellent communication skills and customer service abilities to ABC Corporation as a Technical Sales Representative.

Amicable and highly organized technical sales representative with 8+ years of experience in the software industry. Proven track record of successfully driving leads and increasing revenue through consultative selling techniques. Seeking to join ABC Tech’s dynamic team, leveraging my ability to quickly understand customer needs and deliver tailored solutions that exceed expectations.

Talented technical sales representative with 8+ years of experience in account management, customer service, and business development. Proven record of success leading teams to exceed revenue goals by leveraging deep technical product knowledge and a consultative approach. Seeking an opportunity at ABC Corporation to drive growth through innovative solutions for global customers.

2. Experience / Employment

In the experience section, you should list your employment history in reverse chronological order. This means that the most recent job is listed first.

When writing this section, it’s best to stick with bullet points for clarity and brevity. When listing what you did at each role, focus on providing details about how you accomplished tasks and the results achieved from them.

For example, instead of saying “Sold technical products,” say something like “Successfully sold 25+ complex technical products per month by leveraging an understanding of customer needs.”

To write effective bullet points, begin with a strong verb or adverb. Industry specific verbs to use are:

  • Generated
  • Negotiated
  • Presented
  • Demonstrated
  • Analyzed
  • Marketed
  • Sold
  • Upsold
  • Developed
  • Managed
  • Researched
  • Collaborated
  • Communicated
  • Educated
  • Promoted

Other general verbs you can use are:

  • Achieved
  • Advised
  • Assessed
  • Compiled
  • Coordinated
  • Expedited
  • Facilitated
  • Formulated
  • Improved
  • Introduced
  • Mentored
  • Optimized
  • Participated
  • Prepared
  • Reduced
  • Reorganized
  • Represented
  • Revised
  • Spearheaded
  • Streamlined
  • Structured
  • Utilized

Below are some example bullet points:

  • Collaborated with clients to identify needs and develop technical solutions, upselling products that met their requirements while ensuring customer satisfaction; increased sales by 20% in the last quarter.
  • Assessed client feedback and industry trends to create effective product marketing strategies; generated a total of $50,000 in additional revenue per month through successful promotion campaigns.
  • Confidently presented complex technical specifications and capabilities of products while addressing any queries or concerns from potential buyers; led 12 demos with over 80 customers resulting in successful sales conversions within 6 months.
  • Upsold complimentary services such as warranties for existing customers, thereby increasing the average sale value by 10%.
  • Reduced after-sales support costs by 25%, ensuring timely resolution of customer issues via remote access tools & email communication channels.
  • Presented technical product information and features to over 100 potential customers, leading to an 18% increase in sales revenue.
  • Researched customer needs and preferences; successfully identified opportunities for new products and services that could improve the client experience by 11%.
  • Expedited installation of custom IT systems while simultaneously providing on-site technical support; decreased downtime from 48 hours to 24 hours on average.
  • Educated clients on proper use of complex software programs via webinars, one-on-one tutorials, conference calls & online instructional materials; reduced customer inquiries related to program usage by 25%.
  • Accurately processed orders within tight deadlines with a near perfect accuracy rate (97%) throughout the year resulting in increased efficiency across all departments.
  • Demonstrated exceptional knowledge of technical products and services, resulting in an increase in sales by 25% over a 6-month period.
  • Competently presented product demonstrations to new and existing clients while providing detailed information on features/benefits; generated additional business worth $50,000 within the first 3 months alone.
  • Structured successful B2B strategies which included proactive client follow up calls and email campaigns, leading to an overall 10% improvement in customer satisfaction ratings year-on-year.
  • Promoted the company’s portfolio of IT solutions across multiple channels such as trade shows & conferences; achieved a 95% conversion rate with targeted prospects after presentations were made at each event attended.
  • Revised pricing structures for various products according to market trends & competitor analysis, saving the organization more than 200 hours of labor annually through automated processes implemented thereafter.
  • Communicated technical product features and benefits to over 80 potential customers on a weekly basis, resulting in an average sales increase of $10,000 per month.
  • Prepared detailed reports analyzing customer needs and preferences for specific products; identified key areas of improvement that drove up the success rate by 30%.
  • Efficiently presented proposals to prospective clients via virtual meetings and managed negotiations successfully; closed 4 deals worth $1 million within 6 months.
  • Analyzed competitor performance metrics regularly to assess overall market trends & strategies; increased company revenue by 15% through implementation of optimal pricing models & marketing campaigns.
  • Coordinated with engineering, support staff and other departments to ensure smooth delivery process prior to final sale confirmation; resolved issues promptly while reducing turnaround time by 10 hours per week on average.
  • Participated in over 200 technical sales presentations, helping to increase revenue by 25% and close $2 million worth of deals in the last year.
  • Diligently maintained customer relationships through regular follow-up calls, emails and meetings; resulting in a 90% customer satisfaction rate.
  • Represented company at trade shows & industry events, boosting brand visibility among potential customers & partners while successfully networking with key players within the sector.
  • Mentored two junior sales representatives on best practices for lead generation, qualifying prospects and closing deals; team achieved an average 7:1 return on investment within three months of training completion.
  • Generated new business opportunities through cold calling campaigns that focused on targeting high-value accounts; exceeded monthly targets by an average 20%.
  • Achieved $1.2 million in sales targets within the first 3 months of business and exceeded annual goals by 25%.
  • Introduced new product lines to 10+ retail stores, leading to a 40% increase in overall revenue.
  • Marketed technical products through digital campaigns, resulting in an 18% growth in online orders over two consecutive quarters.
  • Successfully managed customer accounts comprising 200 clients; grew client base by 28% during tenure with current employer.
  • Improved customer satisfaction ratings from 72/100 to 98/100 through personalized service and timely issue resolution methods.
  • Developed and implemented successful sales strategies for a wide range of technical products, resulting in a 25% increase in revenue over 3 months.
  • Compiled detailed reports outlining customer needs and preferences to aid product development planning; improved market research accuracy by 17%.
  • Thoroughly assessed the competitive landscape, identified key trends and generated new leads that drove an additional $8,000 worth of business each month.
  • Managed customer relationships with precision and professionalism while providing timely support on technical queries; achieved 100+ positive online reviews from satisfied customers within 6 months.
  • Reorganized inventory database to optimize stock management processes; reduced misplacement incidents by 15% while increasing efficiency by 30 minutes per week on average.

3. Skills

Even though two organizations are hiring for the same role, the skillset they want an ideal candidate to possess could differ significantly. For instance, one may be on the lookout for an individual who is adept at using Salesforce, while the other may be searching for someone who knows how to use Oracle.

It’s important to tailor your skills section of your resume according to each job you are applying for because many employers utilize applicant tracking systems these days; their role is to scan resumes for certain keywords before passing them on to a human.

In addition, make sure that you elaborate on the most pertinent skills in other sections such as summary or experience – this will help ensure that an employer has a clear understanding of what makes you qualified and why they should hire you.

Below is a list of common skills & terms:

  • Account Management
  • B2B
  • Business Development
  • Business Strategy
  • Chemistry
  • Coatings
  • Cold Calling
  • Continuous Improvement
  • Contract Management
  • Contract Negotiation
  • Cross Functional Team Leadership
  • Customer Satisfaction
  • Direct Sales
  • Energy
  • Engineering
  • Forecasting
  • Key Account Management
  • Lean Manufacturing
  • Manufacturing
  • Operations Management
  • Petroleum
  • Polymers
  • Pricing
  • Process Improvement
  • Procurement
  • Product Development
  • Project Planning
  • Purchasing
  • Sales Operations
  • Sales Presentations
  • Sales Process
  • Selling
  • Solution Selling
  • Team Leadership
  • Teamwork
  • Time Management

4. Education

Mentioning your education on your resume will depend on how far along you are in your career. If you just graduated and have no prior experience, including an education section is a must. However, if you have plenty of work experience to showcase, then omitting the education section might be more appropriate.

If an education section is included, try to mention courses or subjects related to technical sales that demonstrate your knowledge of the field for which you’re applying.

Bachelor of Science in Business Administration
Educational Institution XYZ
Nov 2011

5. Certifications

Certifications are a great way to demonstrate your expertise and knowledge in a given field. They can be especially useful when applying for jobs that require specific skills or qualifications, as they prove you have the necessary experience and training required.

Including certifications on your resume will help employers quickly identify if you are qualified for the job, so make sure to list any relevant ones you possess.

Certified Professional Technical Sales Representative
American Technical Sales Association
May 2017

6. Contact Info

Your name should be the first thing a reader sees when viewing your resume, so ensure its positioning is prominent. Your phone number should be written in the most commonly used format in your country/city/state, and your email address should be professional.

You can also choose to include a link to your LinkedIn profile, personal website, or other online platforms relevant to your industry.

Finally, name your resume file appropriately to help hiring managers; for Darren O’Reilly, this would be Darren-O’Reilly-resume.pdf or Darren-O’Reilly-resume.docx.

7. Cover Letter

A cover letter is a great way to add extra context and personality to your job application. It typically consists of 2-4 paragraphs that explain why you are the perfect fit for the role, highlighting skills and experiences not found on your resume.

Although cover letters aren’t mandatory in many cases, they can make all the difference when it comes to convincing recruiters that you’re an ideal candidate for their position. Writing one is highly recommended as it allows you to showcase more than just what’s written in your CV.

Below is an example cover letter:

Dear Roosevelt,

I am writing to apply for the Technical Sales Representative position at XYZ Company. As a sales professional with more than 10 years of experience in the tech industry, I have the skills and knowledge needed to excel in this role.

In my current position as a Technical Sales Manager at ABC Company, I manage a team of eight sales representatives who sell software products to businesses in the healthcare industry. I am responsible for developing and implementing sales strategies, negotiating contracts, and overseeing product demonstrations. In addition, I have experience training new sales reps on our company’s products and services.

I believe that my technical knowledge and sales management experience would make me an ideal candidate for the Technical Sales Representative position at XYZ Company. In addition, I am confident that I can provide valuable insights into how our products can be used to solve your customers’ problems.

I would welcome the opportunity to discuss my qualifications further with you in person or over the phone. Thank you for your time and consideration; I look forward to hearing from you soon.

Sincerely,

Darren

Technical Sales Representative Resume Templates

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