Sales Engineer Resume Guide
Sales engineers are responsible for providing technical expertise and guidance to customers who purchase products or services. They work with clients to identify their needs, demonstrate how a product works, create sales plans, provide training on the use of products, and build customer relationships.
You’re a natural when it comes to sales engineering, but potential employers don’t know who you are. To make them aware of your professional skills and experience, you need to create an eye-catching resume that stands out from the competition.
This guide will walk you through the entire process of creating a top-notch resume. We first show you a complete example and then break down what each resume section should look like.
Table of Contents
The guide is divided into sections for your convenience. You can read it from beginning to end or use the table of contents below to jump to a specific part.
Sales Engineer Resume Sample
Lucious Zboncak
Sales Engineer
[email protected]
917-596-6872
linkedin.com/in/lucious-zboncak
Summary
Professional sales engineer with 8+ years of experience in high-tech sales. Proven record of success driving complex projects from concept to execution and achieving ambitious goals by leveraging technical acumen, persuasive communication skills, and strong customer relationships. At XYZ Company, developed a new product line that generated $5M in revenue within the first year. Skilled at developing go-to market strategies for software products across multiple geographies.
Experience
Sales Engineer, Employer A
Bellevue, Jan 2018 – Present
- Demonstrated in-depth knowledge of engineering principles and technologies to successfully close 10+ sales deals each month, generating $200K in revenue for the company.
- Introduced innovative solutions to customers based on their specific needs and technical requirements; achieved a 50% increase in customer satisfaction levels over a 6-month period.
- Participated actively in product development meetings with engineers and designers, contributing towards the launch of 3 new products that improved market share by 15%.
- Improved operational efficiency through implementation of cost reduction strategies such as automated order tracking systems; reduced overhead costs by 25%.
- Thoroughly tested all software applications prior to delivery, ensuring that they met strict quality standards set out by clients; reduced post-delivery complaints rate from 40% to 2%.
Sales Engineer, Employer B
Pasadena, Mar 2012 – Dec 2017
- Consulted with over 100 clients to identify their needs, develop technical solutions and deliver sales presentations; increased customer satisfaction by 32%.
- Efficiently managed the installation of complex systems with multiple components in a timely manner while meeting budget requirements and ensuring safety compliance at all times.
- Assessed customer feedback and identified potential areas for improvement to enhance system performance; reduced warranty claims by 22%.
- Researched industry trends, advancements in technology and market dynamics to recommend new product features that boosted revenue growth by $45,000 last year.
- Utilized advanced analytical skills when evaluating competing products & services from different vendors for purchasing decisions; saved company 15% on average per purchase order.
Skills
- Engineering
- Manufacturing
- Account Management
- Product Development
- Business Development
- Continuous Improvement
- Contract Negotiation
- Lean Manufacturing
- Key Account Management
Education
Bachelor of Science in Engineering
Educational Institution XYZ
Nov 2011
Certifications
Certified Professional Sales Engineer
The Association of Professional Sales Engineers
May 2017
1. Summary / Objective
A resume summary/objective is the perfect place to showcase your sales engineering skills and experience. In this section, you can highlight any relevant certifications or qualifications that make you stand out from other applicants. You could also mention how many years of experience you have in the industry, what type of products/services you specialize in selling, and why customers come back to buy from your company time after time.
Below are some resume summary examples:
Enthusiastic and highly motivated sales engineer with 7+ years of experience providing technical and customer support for major engineering firms. Proven track record in increasing revenue by over 30% through innovative solutions, exceptional client relations, and superior problem-solving skills. Seeking to join ABC Tech as a Sales Engineer to leverage my expertise in building long-term relationships with customers while delivering the highest quality service possible.
Well-rounded sales engineer with 10+ years of experience in technical sales, customer service and client relations. Proven track record of success in selling complex industrial products to Fortune 500 companies. Specialize in developing tailored solutions for customers based on their specific needs. Experienced at working closely with engineers, product managers and other stakeholders to identify new business opportunities and close deals efficiently.
Dependable and experienced sales engineer with 8+ years of experience in providing technical expertise for the sale and installation of complex enterprise solutions. Proven track record of success in developing long-term customer relationships through effective communication, problem solving skills, and proactive product knowledge. Successfully managed multi-million dollar projects while maintaining high quality standards within budget constraints.
Passionate sales engineer with 10+ years of experience developing and managing relationships in the engineering industry. Achieved a 25% increase in sales over two consecutive years at XYZ, Inc., by creating innovative approaches to product demonstrations, customer presentations, and client engagement strategies. Seeking to join ABC Tech’s team as a Sales Engineer to help drive continued success through technical solutions-based selling.
Amicable sales engineer with 7+ years of experience in selling high-end technology solutions. Successfully sold $4M worth of hardware and software to C-level executives at ABC Corporation. Developed a portfolio of 20 accounts, resulting in increased sales by 57%. Proven track record for successfully identifying customer needs and developing tailored solutions that meet their requirements while achieving business objectives.
Hard-working and results-oriented sales engineer with 5+ years of experience in the engineering industry. Proven track record of success in developing and maintaining long-term customer relationships and providing technical solutions to enable customers to meet their business objectives. Experienced in utilizing various software applications, including 3D CADs and PDM/PLM systems, for product design tasks.
Detail-oriented sales engineer with 5+ years of experience in technical sales and customer support. Expertise in various software platforms, hardware systems, and network architectures. Proven track record of generating leads through targeted campaigns and upselling premium services to existing clients. Seeking a role at ABC Corporation to utilize my skillset for increasing market share and profitability.
Talented sales engineer with 7+ years of experience working in technical sales, pre-sales support and customer service. Proven track record of producing successful outcomes for customers by expertly articulating product features and benefits. Seeking to join ABC Tech as a Sales Engineer to help increase company revenue through strong relationship building skills and excellent problem solving abilities.
2. Experience / Employment
In the experience/employment/work history section, you provide details on your past roles. This should be written in reverse chronological order, so the most recent role is listed first.
Stick to bullet points when writing this section; it makes for easier reading and allows the reader to take in more information quickly. When stating what you did, try to include quantifiable results that demonstrate how successful you were at achieving goals or objectives.
For example, instead of saying “Sold engineering solutions,” you could say, “Sold complex engineering solutions worth $2 million annually across five states with a 95% customer satisfaction rate.”
To write effective bullet points, begin with a strong verb or adverb. Industry specific verbs to use are:
- Generated
- Negotiated
- Presented
- Analyzed
- Developed
- Demonstrated
- Marketed
- Promoted
- Collaborated
- Consulted
- Researched
- Established
- Upsold
- Converted
- Closed
Other general verbs you can use are:
- Achieved
- Advised
- Assessed
- Compiled
- Coordinated
- Expedited
- Facilitated
- Formulated
- Improved
- Introduced
- Mentored
- Optimized
- Participated
- Prepared
- Reduced
- Reorganized
- Represented
- Revised
- Spearheaded
- Streamlined
- Structured
- Utilized
Below are some example bullet points:
- Expedited sales process by quickly responding to customer inquiries, resulting in 28% growth of sales within six months.
- Confidently presented product demonstrations and technical information on 10+ products to customers, leading to the conversion of 4 major accounts worth $20K each.
- Closed 20+ deals totaling more than $60K through successful negotiations with clients while ensuring their needs were met efficiently and effectively.
- Negotiated profitable agreements between customers and company that generated an additional annual revenue of $120K+.
- Converted prospects into loyal returning customers by providing exceptional customer service; increased repeat business rate by 18%.
- Upsold high-value engineering products to over 100 customers, generating an additional $10K in revenue annually.
- Represented the company at trade shows and customer visits, engaging in meaningful conversations with potential buyers and closing sales deals worth up to $15K each.
- Accurately identified customer needs by analyzing their existing technical infrastructures & offering cost-effective solutions guaranteed for 5+ years of durability; improved customer satisfaction rate by 20%.
- Compiled detailed reports on product performance metrics, defects & repair costs that contributed towards a 25% reduction in operational expenses over 6 months’ time period.
- Spearheaded designing initiatives that resulted in creating innovative marketing strategies targeting key accounts across multiple industries; increased sales pipeline by 35%.
- Structured and implemented sales strategies for new and existing products, resulting in a 15% increase in overall customer acquisition.
- Revised the pricing structure of all products to ensure competitive market positioning; generated an additional $50K+ revenue within two months of implementation.
- Advised customers on correct product selection based on their individual requirements; successfully closed over 80 deals worth more than $150K last quarter alone.
- Substantially increased client satisfaction levels by providing prompt technical support and customized solutions that met their needs perfectly; scored 4 out 5 NPS ratings consistently across 6 accounts over the past year.
- Analyzed customer feedback data from surveys to identify areas of improvement and develop targeted action plans for enhancing service quality; reduced complaints by 33% within one month’s time frame.
- Consistently generated over $2.5M of new sales revenue and increased existing client base by 25% across various product lines, through effective demonstration of products’ features and benefits.
- Reorganized the company’s customer service system to better accommodate clients, resulting in an increase of 10% in customer satisfaction ratings within 6 months.
- Developed customized presentations for each potential client based on their individual needs; closed 4 major deals worth a total of $1 million within one quarter alone with this strategy.
- Prepared detailed reports analyzing market trends and technology advancements that helped identify areas for improved profitability; saved the organization approximately 15 hours per week due to these savings initiatives.
- Optimized end-to-end engineering processes from design all the way to installation, reducing project completion time by up to 20%.
- Facilitated pre-sales technical presentations to over 100 prospective clients and successfully closed $700K in deals within the last quarter.
- Generated innovative solutions for customer requirements, resulting in a 30% increase in sales revenue year-over-year.
- Meticulously formulated customized pricing models based on volume of product, market trends & competitors’ price points; negotiated with vendors and achieved an average cost reduction of 10%.
- Established strong relationships with key accounts by providing complete after-sales service & support; increased customer retention rate from 68% to 85%.
- Mentored junior engineers on all aspects related to sales engineering including troubleshooting issues, preparing documents for tenders/bids and delivering effective equipment demos/presentations.
- Formulated cost-effective solutions to increase sales of engineering products by 25%, improving customer retention and ensuring client satisfaction.
- Effectively managed a team of 5 sales engineers, providing technical support on product specifications and recommending custom designs based on client requirements.
- Streamlined the process for submitting bids & quotes to customers, reducing turnaround times from 3 days to 1 day while maintaining accuracy in pricing calculations up to 99%.
- Presented weekly reports detailing market trends and competitor strategies; enabled senior management to identify new growth opportunities and develop profitable product lines with an additional $1M revenue last year alone.
- Coordinated quarterly meetings with clients across 10 countries within Asia Pacific region; achieved 95% attendance rate at all scheduled events through effective communication & time management skills.
- Collaborated with cross-functional teams to develop tailored solutions for over 100 clients, resulting in a 15% sales increase within the first quarter.
- Reduced client queries and complaints by 50%, providing top-notch customer service that exceeded industry standards at all times.
- Achieved annual revenue targets of $1 million while proactively addressing sales opportunities across multiple markets and industries.
- Independently managed pre-sales activities such as product demos and presentations; successfully closed deals with 10+ new clients within two months of taking on this role.
- Promoted company products through creative marketing campaigns & strategies, significantly increasing brand visibility among target audiences by 30%.
3. Skills
Skill requirements will differ from one employer to the next; this can easily be ascertained from the job posting. Organization A may require the candidate to have a strong knowledge of industrial machinery, while Organization B may be looking for someone with experience in customer service.
It is essential to tailor your skills section accordingly; this way, you can ensure that the keywords relevant to each job are present and prominent on your resume. This will help applicant tracking systems (computer programs used by many employers) recognize that you possess certain qualifications and pass your resume onto human recruiters.
In addition to listing key skills here, it’s important to elaborate on them further throughout other areas of your resume – such as the summary or work history sections – so potential employers can get an even better understanding of how qualified you are for their position.
Below is a list of common skills & terms:
- Account Management
- AutoCAD
- Automation
- Business Development
- Cloud Computing
- Continuous Improvement
- Contract Management
- Contract Negotiation
- Cross Functional Team Leadership
- Data Center
- Direct Sales
- Electronics
- Energy
- Engineering
- HVAC
- Integration
- International Sales
- Key Account Management
- Lean Manufacturing
- MATLAB
- Manufacturing
- Mechanical Engineering
- Networking
- Operations Management
- Process Improvement
- Product Development
- Product Management
- Product Marketing
- Project Engineering
- Project Planning
- Purchasing
- SOLIDWORKS
- Sales Engineering
- Sales Operations
- Sales Process
- Salesforce.com
- Security
- Six Sigma
- Solution Selling
- Team Leadership
- Teamwork
- Telecommunications
- Time Management
- Troubleshooting
- VoIP
- Wireless
4. Education
Including an education section on your resume will depend on how far along you are in your career. If you just graduated and have no work experience, your education should be mentioned below your resume objective. However, if you have significant work experience that is relevant to the job role of a sales engineer, omitting an education section altogether may be more beneficial for showcasing those accomplishments.
If an education section is included, try to mention courses and subjects related to the sales engineering field that demonstrate knowledge about the industry as well as any awards or recognition earned for academic achievement.
Bachelor of Science in Engineering
Educational Institution XYZ
Nov 2011
5. Certifications
Certifications are a great way to demonstrate your knowledge and expertise in a particular field. They show potential employers that you have taken the time, effort, and money to become certified in an area of specialization.
When applying for jobs, certifications should be included on your resume if they are relevant to the position or industry you are targeting. This will help give hiring managers confidence that you possess the necessary skills needed for success in their organization.
Certified Professional Sales Engineer
The Association of Professional Sales Engineers
May 2017
6. Contact Info
Your name should be the first thing a reader sees when viewing your resume, so ensure its positioning is prominent. Your phone number should be written in the most commonly used format in your country/city/state, and your email address should be professional.
You can also choose to include a link to your LinkedIn profile, personal website, or other online platforms relevant to your industry.
Finally, name your resume file appropriately to help hiring managers; for Lucious Zboncak, this would be Lucious-Zboncak-resume.pdf or Lucious-Zboncak-resume.docx.
7. Cover Letter
Writing a cover letter is an important part of any job application process. It gives you the opportunity to explain why your skills and experience make you a great fit for the role.
Cover letters are typically made up of 2 to 4 paragraphs and provide more detail than what is found in a resume. They also give recruiters insight into who you are as a person, enabling them to better understand how well suited you may be for their company’s culture.
Below is an example cover letter:
Dear Hassie,
I am writing to apply for the Sales Engineer position at XYZ Corporation. I am a sales engineer with 3 years of experience in the tech industry, and I have the skills and knowledge that XYZ Corporation is looking for.
In my current role, I work closely with clients to understand their needs and then provide them with technical solutions that meet those needs. My strong communication skills have helped me build relationships with clients and close deals worth millions of dollars. In addition, my engineering background has given me a deep understanding of how products work, which comes in handy when providing product demonstrations or troubleshooting issues.
I believe that I could be a valuable asset to your team at XYZ Corporation, and I would love the opportunity to put my skills to use in support of your company’s goals. If you have any questions, please do not hesitate to contact me at [your phone number] or [your email address]. Thank you for your time and consideration.
Sincerely,
Lucious